Yaap Digital Subscription
Last updated on 27-Feb-2026 17:00:18
| Category | Offered | Applied | Times |
|---|---|---|---|
| QIB | 1049000 | 8695000 | 8.29 |
| HNIs | 787000 | 3972000 | 5.05 |
| bHNI | 525000 | 3446000 | 6.56 |
| sHNI | 262000 | 526000 | 2.01 |
| Individual | 1836000 | 2958000 | 1.61 |
| Total | 3672000 | 15625000 | 4.26 |
Application-Wise Breakup  | |||
|---|---|---|---|
| Category | Reserved | Applied | Times |
| HNIs (10L+) | 175 | 348 | 1.99 |
| HNIs (3-10L) | 87 | 173 | 1.99 |
| Individual | 918 | 1479 | 1.61 |
| Subscription Demand (in ₹ crore) | |||
|---|---|---|---|
| Category | Offered | Demand | Times |
| QIB | 15.21 | 126.08 | 8.29 |
| FII | - | 57.07 | - |
| FI | - | 0 | - |
| IC | - | 0 | - |
| MF | - | 0 | - |
| OTH | - | 69.01 | - |
| HNIs | 11.41 | 53.53 | 4.69 |
| bHNI | 7.61 | 49.97 | 6.56 |
| sHNI | 3.8 | 7.63 | 2.01 |
| Individual | 26.62 | 42.89 | 1.61 |
| Total | 53.24 | 222.5 | 4.18 |
| QIB Interest Cost Per Share (7 Days) | |||||
|---|---|---|---|---|---|
| @7% ₹1.6 | @8% ₹1.8 | @9% ₹2.1 | @10% ₹2.3 | @11% ₹2.5 | @12% ₹2.8 |
Yaap Digital Lot(s) Distribution
| Category | Lot(s) | Qty | Amount | Reserved |
|---|---|---|---|---|
| bHNI | 7 | 7000 | 1015000 | 175 |
Yaap Digital Reservation
| Category | Shares Offered | % |
|---|---|---|
| Anchor | 1573000 | 28.47% |
| QIB | 1049000 | 18.99% |
| HNI | 787000 | 14.24% |
| INDIVIDUAL | 1836000 | 33.23% |
| Market Maker | 280000 | 5.07% |
| Total | 5525000 | 100% |
Yaap Digital About
IPO Details
| Total Issue Size | 55,25,000 shares (aggregating up to ₹80.11 Cr) |
| Fresh Issue | 55,25,000 shares (aggregating up to ₹80.11 Cr) |
| Face Value | ₹10/- Per Share |
| Issue Type | Book Building IPO |
| Listing At | NSE SME |
| Share Holding Pre Issue | 1,54,08,000 shares |
| Share Holding Post Issue | 2,09,33,000 shares |
| Reserved for Market Maker | 2,80,000 shares (aggregating up to ₹4.06 Cr) |
| Market Maker | Giriraj Stock Broking Private Limited |
Key Performance Indicators (KPI)
| KPI | Dec-25 | Mar-25 | Mar-24 | Mar-23 |
|---|---|---|---|---|
| ROE | 34.43% | 74.11% | 29.23% | -31.06% |
| ROCE | 26.43% | 45.07% | 21.55% | -1.71% |
| EPS (BASIC) | 6.28 | 7.95 | 1.71 | -1.77 |
| P/E PRE IPO | 18.72 | |||
| P/E POST IPO | 24.73 |
Company Financial (In ₹Crore)
| Period Ended | Dec-25 | Mar-25 | Mar-24 | Mar-23 |
|---|---|---|---|---|
| Assets | 82.86 | 115.1 | 90.78 | 52.18 |
| Total Income | 91.42 | 154.4 | 113.06 | 0.47 |
| Profit After Tax | 9.21 | 11.93 | 2.51 | -2.6 |
| EBITDA | 12.5 | 15.65 | 5.98 | -0.7 |
| NET Worth | 31.22 | 22.25 | 9.95 | 7.2 |
| Reserves and Surplus | 15.82 | 20.54 | 8.3 | 5.57 |
| Total Borrowing | 25.35 | 22.8 | 22.74 | 19.71 |
Peer Comparison (Valuation)
| Company | P/E (x) | CMP*(₹) | Face value (₹) |
|---|---|---|---|
| Yaap Digital Limited | 18.72 | 145.00 | 10.00 |
| Vertoz Limited | 17.12 | 51.54 | 10.00 |
| Digicontent Limited | 6.78 | 28.32 | 2.00 |
Peer Comparison (Financial Performance)
| Company | NAV/Share (₹) | RoNW (%) | EPS (Basic) (₹) |
|---|---|---|---|
| Yaap Digital Limited | 14.83 | 55.63 | 7.95 |
| Vertoz Limited | 22.34 | 13.48 | 3.01 |
| Digicontent Limited | 4.70 | 88.95 | 4.18 |
About Company
The company operates at the convergence of design, discovery, and distribution, providing end-to-end digital marketing solutions. As of August 29, 2025, YAAP has an international presence across India, the United Arab Emirates, and Singapore, operating under the “YAAP” brand along with its wholly-owned subsidiaries.
Service Framework
- Design: Develops engaging brand experiences through creative design, content creation, packaging, and digital platforms.
- Discovery: Utilizes influencer marketing, consumer insights, and data analytics to drive meaningful brand engagement.
- Distribution: Enhances brand reach using paid media, programmatic advertising, and integrated media strategies.
Strength
Integrated Marketing Solutions: The company delivers advertising, research, and MarTech services under a single platform, enabling comprehensive end-to-end marketing support.
Long-Standing Industry Presence: With over 50 years of operations, the company benefits from extensive industry experience and established market credibility.
Diversified Industry Exposure: Serving clients across multiple sectors, the company reduces dependence on any single vertical, enhancing business stability.
Weakness
Client Concentration Risk: A significant portion of revenue is derived from a few key clients. Loss of such clients, reduced marketing budgets, or inability to diversify the client base may adversely impact revenue, cash flows, and overall financial performance.
Dependence on Key Suppliers: Operations rely on a limited number of suppliers. Any disruption in supply or unfavorable changes in commercial terms could affect service delivery and business performance.
Promoter Tax Litigation Risk: Certain Promoters are involved in direct tax proceedings with outstanding demands of approximately ₹149.22 lakhs (including interest). Any adverse outcome may indirectly impact the Company’s reputation and financial condition.
Yaap Digital Lead Manager(s)
Yaap Digital Address
802,
8th Floor, Signature by Lotus,
Veera Desai Road, Andheri West,
Mumbai, Maharashtra, 400053
Phone: 022 5050 8091
E-Mail: investor@yaap.in
Website: http://www.yaap.in/
Yaap Digital Registrar
MUFG Intime India Private Limited (Link Intime)
Link Intime India Private Ltd
C 101, 247 Park,
L.B.S.Marg Vikhroli (West),
Mumbai - 400083